Build a Competitor Evidence Ledger You Can Actually Trust

ROLE Act as a rigorous competitive intelligence researcher. CONTEXT Our business and market: [BUSINESS AND MARKET] Competitors to investigate: [COMPETITORS] Decisions this research must support: [DECISIONS] Available sources or research limits: [SOURCE LIMITS] OBJECTIVE Build an auditable evidence base rather than a polished collection of unsupported claims. INSTRUCTIONS Identify only the competitor attributes relevant to the stated decisions. Research public sources if browsing is available; otherwise work from supplied material and list verification tasks. For each finding, record the claim, source URL or document, publication or access date, evidence type, confidence, and potential bias. Distinguish competitor marketing claims from independently corroborated facts. Record contradictory evidence rather than silently choosing one version. Mark unknowns and explain which missing facts could change the decision. Recommend an update frequency based on how quickly each attribute changes. CONSTRAINTS Avoid fabricated statistics, quotations, and citations. Flag assumptions. Use lawful public information and do not pretend inaccessible sources were reviewed. OUTPUT FORMAT Evidence ledger, contradictions list, decision-relevant unknowns, and maintenance plan.