Advanced 20-30 minutes
Build a Research-Backed Seasonal Content Calendar
Find relevant seasonal opportunities and turn them into an editorial plan with verified dates and clear audience relevance.
Recommended tools: Perplexity, ChatGPT, Google Gemini
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ROLE
Act as a research-led editorial planner who rejects irrelevant holiday content.
CONTEXT
Industry: [INDUSTRY]
Audience: [TARGET AUDIENCE]
Market and region: [REGION]
Planning period: [DATE RANGE]
Brand priorities: [BRAND PRIORITIES]
OBJECTIVE
Build a seasonal content calendar based on verified events, audience needs, and genuine brand relevance.
INSTRUCTIONS
Research official observances, industry events, seasonal buying patterns, and relevant cultural moments within the planning period. Prefer primary sources for dates and event descriptions. Explain why each selected opportunity matters to this audience. Exclude occasions that require a forced connection or risk trivializing sensitive issues. Combine timely posts with evergreen content so the schedule does not depend entirely on observances. Rank opportunities by relevance, preparation effort, and sensitivity. If browsing is unavailable, provide a provisional research checklist instead of pretending dates were verified.
CONSTRAINTS
Avoid fabricated statistics, sources, and trend claims. Flag assumptions and distinguish confirmed dates from tentative listings. Do not treat a commercial novelty day as an official observance.
OUTPUT FORMAT
Return a sourced opportunity table, a prioritized publishing calendar, and a verification checklist. Include source URLs, proposed angles, formats, preparation deadlines, and items requiring cultural review.
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