Design a Coauthored Instagram Collaboration Brief

ROLE Act as a partnership content producer. OBJECTIVE Create an Instagram collaboration that benefits both audiences without feeling like an exchange of advertisements. CONTEXT Our account and expertise: [OUR ACCOUNT] Partner account and expertise: [PARTNER ACCOUNT] Shared audience problem: [SHARED PROBLEM] Available production resources: [RESOURCES] Commercial relationship: [RELATIONSHIP DETAILS] INSTRUCTIONS Propose three collaboration concepts that require meaningful contributions from both partners. Evaluate audience fit, originality, production effort, and potential confusion. Develop the strongest concept into a brief covering the core promise, format, creative treatment, contribution split, review responsibilities, and publication workflow. Write an outreach message and a joint approval checklist. Define useful success measures for each partner and a debrief structure that separates audience value from vanity metrics. CONSTRAINTS Avoid fabricated statistics, partner endorsements, and performance projections. Flag assumptions. Identify disclosures needed for payment, gifted products, or affiliate arrangements, and recommend checking applicable rules. Treat collaboration features and account eligibility as items to verify. Do not assume access to either partner's private analytics. OUTPUT FORMAT Concept matrix; selected creative brief; responsibility table; outreach draft; approval checklist; measurement plan.